Serh Group Sponsors Liwa Date Festival 2025

We are proud to announce that Serh Group is a key sponsor of the Liwa Date Festival 2025, a celebration of Emirati heritage, culture, and community.

As part of our commitment to supporting national identity and local traditions, Serh Group will host an engaging booth located near the Handicrafts Pavilion. Our space will feature daily competitions with exclusive prizes, offering a vibrant and interactive experience for all festival visitors.

“At Serh, we take great pride in honouring our roots and supporting the cultural fabric of the UAE. Our sponsorship of the Liwa Date Festival reflects our mission to empower communities and celebrate the traditions that shape our identity”. —Abdulkhaliq Alameri, CEO, Serh Group

We warmly invite all employees, partners, and community members to visit our booth and be part of this special occasion that brings heritage to life. See you in Liwa!